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Short, clear and simple: Standox introduces new product codes

Standox is introducing alphanumeric product codes for the majority of its products. The short codes, which will be shown on the labels, are intended to make the information displayed on electronic Color Tools clearer. The codes consist of an abbreviation of the product category in combination with a four-digit number to achieve further differentiation. They distinguish between the categories Substrate (U), Clearcoat (K) and Clearcoat Additive (KA). The codes for mixing tints remain unchanged.

“The new product codes allow us to improve the information displayed on the Standowin electronic search programme,” says Anthony Cashel, Marketing Manager, Axalta Coating Systems UK and Ireland. “To date, it was not possible to display the product description in its entirety, because of its length. Feedback from our partner bodyshops told us that a clearer display would make the selection of ready-for-use products using digital Color Tools even easier. That is why we have developed the new codes. Working with our digital Color Tools will become even more convenient for bodyshops.”

The new codes will appear on Standox labels under the product name. They will be integrated into the Standox Color Tools and Standowin with the 2/2014 update, but are already available online.

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Standox, one of the global refinish coating brands from Axalta Coating Systems, is one of Europe’s leading automotive refinish brands. From its headquarters in Wuppertal, Germany, the brand delivers high-quality results through its innovative product systems and superior paint technology. Standox provides premium product quality and in-depth consultancy to continue to build enduring relationships with its worldwide customers. Approvals from all major car manufacturers reflect the brand’s position as a leading partner to the automotive industry. Standox gives professional refinishers the assurance of perfect results every time.

Pie de foto: Los nuevos códigos de producto aparecerán en las etiquetas de Standox, debajo del nombre del producto.

The new codes will appear on Standox labels under the product name.

La información mostrada en las herramientas de color digitales Genius, Genius iQ y Standowin será mucho más clara gracias a los nuevos códigos de producto alfanuméricos.

The new codes will be integrated into the Standox Color Tools and Standowin with the 2/2014 update, but are already available online.